Home Case Studies Xiatech

Xiatech

Award-winning UK tech innovator and pioneer of Xfuze, the world's first AI-powered composable integration, data management, analytics and orchestration platform.

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Project
Overview

Xiatech is one of the UK’s most exciting technology scale-ups, behind Xfuze – an AI-powered platform enabling complex organisations to accelerate digital transformation in real time. Recognised as a 2024 Megabuyte Emerging Star and winner of the 2025 IT Leadership Award, they are a business punching well above their weight.

When their Chief Commercial Officer needed to hire a lead enterprise salesperson, the brief was clear but demanding: a proven enterprise closer capable of landing multi-million dollar ACV deals, with the hunger to build pipeline from scratch. A rare combination.

Strong Search accepted the challenge. This would not be the fastest search in the company’s history. It would be one of the most persistent.

The Challenge

Xiatech’s platform plays at the top end of enterprise technology. Deals are complex, sales cycles are long, and the commercial conversations happen at C-suite level. The person stepping into this role needed to be credible in those rooms, capable of navigating procurement, legal, and technical stakeholders simultaneously, and able to articulate a compelling vision for digital transformation. 

  • Enterprise mindset. Hunter mentality.

    At the same time, Xiatech is a scale-up. They needed someone with genuine hunger, someone who would not wait for inbound leads or rely on an established brand name to open doors. The ideal candidate needed to combine the commercial maturity to close large, complex deals with the drive and tenacity that is often harder to find as careers progress.  

  • Targeting the right ecosystem.

    Identifying the right background was equally challenging. The team at Xiatech had a clear view that MuleSoft, a market leader in integration and API management, would be an ideal hunting ground. Candidates from that environment would understand the integration space, be comfortable with technical complexity, and have experience selling at the ACV levels Xiatech required. 

  • International complexity.

    The search also carried an additional layer of complexity: the successful candidate required a visa transfer to take up the role. This was not a simple administrative step. It required careful navigation of the immigration process, close coordination between all parties, and a level of candidate management that goes well beyond standard executive search. 

  • Outcome delivered. No compromise.

    This search took considerably longer than Strong Search's typical placement timeline. That was known from the outset. The commitment made to Xiatech was never a promise of speed. It was a promise of outcome. And Strong Search did not rest until that outcome was delivered. 

The Solution

  • Targeted Talent Mapping From MuleSoft

    Strong Search conducted a focused talent mapping exercise targeting enterprise sales professionals with direct MuleSoft experience, delivering a highly relevant shortlist aligned to Xiatech’s integration, API, and enterprise sales environment.

  • Dual-Profile Assessment

    Each candidate was assessed against two critical dimensions: proven ability to close multi-million dollar ACV enterprise deals, and the drive to generate new business in a scale-up environment, ensuring strength across both.

  • Visa Facilitation and Candidate Management

    Strong Search managed the visa transfer process end-to-end, coordinating stakeholders, maintaining candidate confidence, and ensuring the international hire did not impact the overall hiring timeline.

  • Persistence Paid Off

    This search extended beyond typical timelines, but Strong Search maintained a high bar throughout, prioritising the right enterprise sales hire over speed, with full transparency on pipeline and progress at every stage.

The Results

  • 100%

    Search Success

    The role was filled to the exact specification set by Xiatech's Chief Commercial Officer, with no compromise on profile.

  • 100%

    Placement Retention

    The hire remains in post and performing, in line with Strong Search's placement retention track record across all clients.

  • 100%

    Successful Visa Transfer Facilitated

    End-to-end coordination of the immigration process ensured a smooth transition for the candidate and no disruption to the hiring timeline.

Why It
Worked

  • Strong Search approached this as a precision search, not a volume exercise. The timeline extended beyond average, but the focus remained on outcome. No compromise was made on profile, and no candidates were presented unless they met the full enterprise sales brief.
  • The dual-profile requirement – closing multi-million dollar ACV enterprise deals while generating new business in a scale-up demanded a more advanced assessment approach. Strong Search’s experience across SaaS GTM hiring, from early-stage to PE-backed scale-ups, ensured the right balance of enterprise credibility and hunter mentality.
  • Targeting MuleSoft was deliberate. By focusing on a defined talent pool with direct integration and API experience, Strong Search increased relevance and quality from the first engagement.
  • The visa process was managed end-to-end, coordinating all stakeholders and maintaining momentum without adding complexity for the client.
  • The result: a high-impact enterprise sales hire, delivered through a process defined by precision, persistence, and outcome.

Let’s Build Your Next Growth Chapter

The right hires don’t just fill roles—they accelerate revenue, strengthen culture, and unlock new markets. Partner with Strong Search to secure the GTM talent your SaaS business needs to grow faster and smarter.

 

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